Aditya Yustika
Google Magnet: Web Search
Research Paper
Team-based work
Globalisation and Busineess IT RMIT 2008


Executive Summary


As Google is the most popular web search engine which people use around the world, why and what factors magnetize almost people exploit it. This research conducts a questionnaire in order to answer these questions. This questionnaire inquires the answers from 30 respondents. These respondents are undergraduate and postgraduate students of RMIT University and have different nationalities. There are two main sections of question which observe the respondents what purposes and what factors they choose Google as web search engine. This research is paying more consideration to the result of questions that ask about what factors attract the respondents to use Google web search engine. The agreement level in those questions show out that convenience factors and utility factors are the attractive points of why people satisfy to use Google web search engine.
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